• Crearea strategiei de comunicare
  • Concept si plasare articole PR si comunicate de presa
  • Conferinta de presa si media tours

Plasarea mesajului corect catre audienta corecta, prin orice mijloc media, face distinctia intre a-ti castiga aprecierea pentru un anumit produs sau pozitia pe o anumita piata si imaginea negativa cu care s-ar putea alege compania in urmatorii ani. Mass media traditionale alaturi de media online sunt canalele indispensabile pentru a ajunge la publicul vizat.
ACT PR plaseaza media relations la baza oricarui program de comunicare integrata:

  • Strategie si dezvoltarea mesajului
  • Targetarea audientei
  • Campanii editoriale
  • Media tours
  • Crearea materialelor media
  • Dezvoltarea si mentenanta bazei de date
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